💫 FAQs - Studio Overview
Welcome to Beauty Love Alchemy—
a private hair studio experience designed with you in mind.
Here, every appointment
is personalized, every formula
is intentional, and every guest
is treated like royalty.
Curious about our specialties?
This FAQ is your insider's guide.
Studio Overview
🎨 Why I Formulate with Oligo Color
There’s color, and then there’s Oligo. Learn why I’ve chosen this French-Canadian brand for its gentle, and
free of both Ammonia & PPDs (Paraphenylenediamine) for rich vibrancy, and advanced exothermic technology that leaves hair shiny, healthy, and happy.
Oligo Color Formula
💡 Hair Extensions Basics
Considering longer, fuller hair?
Start here. This overview covers what you need to know about types, application methods, care,
and how to choose extensions
that fit your lifestyle.
Hair Extension Basics
💁♀️ Choosing the Right Perm for You
From Beachy Waves to Classic Curls to Spiral Curls, this guide breaks down the different types of perms—
so you can find the perfect texture
to match your lifestyle and style goals. Spoiler: it’s more chemistry than curlers!
Which Perm is for me?
⚗️ Understanding Perm Chemistry
Perms aren’t just retro—they’re science! Get the scoop on how modern perm solutions reshape your hair's internal bonds to create lasting curl, volume, and movement.
Perm Chemistry
✨ Keratin Smoother FAQs
Frizz? We don’t know her.
Keratin Smoothing is your ticket to softer, shinier, more manageable hair—with results that can last for months. This FAQ answers your top questions: What exactly is keratin? Is it safe? How long does it last? What’s the difference between smoothing and straightening? Consider this your go-to guide for silky, strong, summer-proof hair.
Keratin Smoother
🧪 Understanding Permanent Straighteners
Permanent straighteners are a powerful tool for taming texture—but they’re not one-size-fits-all. This FAQ walks you through how they work, what they do (and don’t do), and whether they’re right for you.
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Perm Straightener
🎀 Tape-In Hair Extension Package
A seamless way to transform your hair—tape-ins are discreet, comfortable, and perfect for adding length or volume. This download outlines what’s included in your custom package and how to care for it like a pro.
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Extension Package
🌀 Perm After Care
Your curls are in! Now what? Learn how to protect, maintain, and style your new texture so it lasts longer and looks fabulous!
Post perm Home Care
✨ Straightener After Care
You’ve got the sleek look—now it’s time to keep it that way. This guide offers essential tips to maintain a smooth finish, protect your hair, and avoid common pitfalls.
Straightener Care
Yours in Style...
Welcome to Beauty Love Alchemy—a private hair studio filled with positive energy, heartfelt intention, and personalized care, where every moment is dedicated solely to you.
Imagine being pampered in a space where the focus isn’t on rushing—it’s on you. That’s exactly what I’m up to.
As a Master Hair Designer and former California Educator for a national haircare brand in Cutting, Finishing, Color, and Texture Chemistry, I bring over 30 years of experience to every appointment—from precision cuts and complex color corrections to smoothing treatments and transformational curls.
Before founding Beauty Love Alchemy, I spent 18 incredible years owning and operating Alchemy Hair Studio, a 5-star AVEDA Concept Salon in San Jose.
When the opportunity of a lifetime came to sell the business, I leapt at the chance to create something even more aligned with my passion—a boutique, one-on-one studio experience centered on genuine connection, expert care, and beautiful transformation.
In 2016, I launched Beauty Love Alchemy in Morgan Hill.
In 2025, I expanded to Paso Robles to bring my signature blend of artistry, chemistry, and soulful service to a whole new community.
I’m honored to have been ranked among Morgan Hill’s Top 10 Salons for over a decade—and thrilled to now welcome guests to my new Paso Robles studio!
Most of my clients book several months in advance to secure their ideal appointment times, but I’m always happy to be flexible when I can. If you don’t see your perfect spot online, feel free to text or call me directly—I’ll personally take a closer look and do my best to fit you in.
Your hair is your daily crown—let’s make sure it feels as amazing as you are!
Yours in Style,
Sherry
About Me
